Why hire a UX research agency?

Providing a good user experience (UX) is crucial for any successful product or service. It's essential to understand who your users are and what their needs are, or you might risk making something no-one will even use or need which could be fatal.

7 reasons for hiring a UX research agency like ours

1. Expertise and experience

A primary reason to hire an agency is the depth of expertise you’ll have access to. Our UX researchers are well-versed in user behaviour, accessibility, and usability. They design studies that offer insights, ensuring that products are not only user-friendly but also accessible to all.

2. Unbiased perspective

Using an external UX research agency provides a fresh viewpoint on your product. We approach your project without any pre-existing notions, which helps in highlighting aspects that those close to the product might overlook.

3. Reliable and diverse recruitment

UX research agencies often have strong networks with a range of organisations. With our in-house AI-powered social recruitment service, we can quickly recruit a diverse range of people. This is especially beneficial if you're aiming to reach a varied audience, including those from marginal groups.

4. Advanced tooling and methods

Keeping pace with the ever-evolving field of UX research is a challenge. We're equipped with the latest tools and techniques to ensure the best results. By hiring our agency, you benefit from these modern resources and our expertise in using them effectively.

5. Cost-efficiency

Setting up your own UX research team can be a costly endeavour. You would have to recruit, train, and provide for a team, not to mention procure research tools. Hiring a UX research agency offers a more cost-effective approach, where you pay for services as and when required.

6. Flexibility

Your research requirements can change. At times, extensive research might be pivotal, while at other junctures, a more focused approach suffices. We can adjust our services to meet your specific needs, ensuring you always receive the best support.

7. Quick results

Speed can be a deciding factor in the world of tight deadlines. We can deliver most projects in 7 days from kick-off, which is way faster than an in-house team might, especially if they are balancing other responsibilities. This ensures you stay on track and achieve your goals in time.

Hiring a specialist UX research agency can arm you with the insights, tools, and expertise you need to build better, more usable products which will enable your users to succeed first time. Whether launching a new product or enhancing an existing one, we ensure that user needs are front and centre in your strategies.

Tom Devlin

Founder and Principal User Researcher

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User research methods series: The Microsoft Reaction Card Method

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4 ways to save your startup with user research